To illustrate just how valuable our online identities have become, enter Entrustet, a free service that catalogs your digital assets and gives you the power to assign an heir to them when you pass away. The company's tagline is: "It's your legacy..."

Launching April 26th, Entrustet acts as your online will for your social media accounts, including your web mail accounts. You can designate people to become "heirs" to these accounts, ensuring that your social media profile is left in the right hands when you're no longer around.  Otherwise, loved ones might be left to haggle with the social media giants like Facebook over privacy policy rights and potentially valauble information such as photos, documents and insights into your life might be locked down indefinitely.

An upcoming tool, Executor's Assistant, will allow Entrustet or your exector to delete other accounts like bills and subscriptions upon death.

And, if you'd prefer for your digital assets to retire when you do, you can delete them with the Account Incinerator which will delete your accounts upon death.

On our first birthday, we’d like to write a post about you! THANK YOU to all of our users and social media followers. Considering the difficult economy and the struggles that so many are facing, we hope that this free service has been useful for those wanting to take hold of their personal and corporate social media footprints. Being visible in social media has never been more important so keep ... Continue Reading

Any worker living through this recession knows that job security doesn’t exist anymore. We are in the era of “The Disposable Worker” as dubbed by BusinessWeek in its January 2010 cover story. The recession has hastened some negative employment trends including: offshoring, declining influence of labor unions, new management techniques, regulatory changes and automation. 5% of US jobs have been lost and many of those jobs may be ... Continue Reading

Social media isn't just for students anymore. Some schools are utilizing Facebook, Twitter and blogs to keep in touch with parents, community members and alumni. Since it is easier to reach these constituents where they are instead of getting them to visit the school websites.

"It's what the kids and parents are at home with, and it's really important to be able to meet them where they are," says Marlene ... Continue Reading

Its been an interesting week in Twitterland with Ashton Kutcher, @aplusk, challenging CNNBrk, @cnnbrk, to a race to 1 million Twitter followers. Kutcher revealed his challenge via this YouTube video where he promised to “ding dong ditch” Ted Turner’s house in Atlanta where he’s filming a movie, if Kutcher beats CNN to the punch.  At the time of the taunt, @aplusk had 842,550 followers, give or take a ... Continue Reading

We really feel the love from many Twitter users, with whom we’ve shared some “tweet” reparte.  Thanks to these and many others: @mashable (thanks for the article), @scobleizer (thanks for crashing us), @josh (the first to write about Namechk at C|NET), @zaibatsu, @pitchengine, @Orli, @weblaunches, @guruvan, @Djchyk, @wendytimmons, @autismfamily, @upicks and @CharissaCowart.  And so, so, so many more!!!

Our goal, first and foremost, ... Continue Reading

We took the opportunity to launch an official press release about yesterday’s launch of Namechk.  The release has received a lot of impressions in the last 12 hours which is exciting.

Excerpts from the press release are below. Read the full release at PRWeb.

Like a vanity domain name, establishing a personal or corporate brand via a strong social media presence or vanity URL makes it easier to be found ... Continue Reading

Acknowledging today’s official launch of Namechk, the web’s newest social media username checking service, Go2web20 added the service to its directory.

Go2web20 is one of the largest web 2.0 directories, indexing over 2,700 services. It’s aim to is help people stay current with the new web services. The company constantly updates it directory, keep only active sites listed for its users.

Our appreciation to Orli Yakuel, founder of Go2web20, ... Continue Reading

Namechk’s speedy response time was highlighted in a CNET article written today by Josh Lowensohn, associate editor for CNET’s Webware.com blog:

“What’s really impressive about this service is the speed. In a few sample searches, it averaged about 8 seconds from start to finish. And you don’t even have to wait to see all the results because they stream in as it does its business.”

Thanks for the shout out, ... Continue Reading

Welcome to the newly launched namechk.com website. We decided to launch it April 1, 2009 just for fun. We will definitely be adding additional features to the username look-up service over time, but we knew that a lot of users were looking for an application like this and that a better option was needed in the space.

Please feel free to send us your comments, suggestions and any bugs you ... Continue Reading

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• Give Life to Your Social Media Accounts After Your Death
• Username Verification Site Namechk Celebrates Its First Birthday
• Your Personal Brand: Define, Network, Maintain & Evolve Your Best Self with Social Media
• Schools Begin Using Social Media to Keep In Touch
• The race for followers and the importance of maintaining your brand’s identity